Anyone who is involved in social media, or just uses the internet, shouldn't be surprised that Old Spice took the viral videos chart by storm. The Old Spice campaign was absolutely brilliant, and will no doubt be the target of much more analyzing and adoration.
A spoof of the Old Spice campaign is ranked #9 in July's viral videos chart.
Humor dominates the month's chart, but there aren't many sports-related videos – seems like the World Cup effect has finally faded.
Top 10 Commercial Viral Videos – July 2010
- Old Spice – Questions (and Responses)
- Levi’s – Walk Across America
- Dentyne Pure: Epic Rap Battle
- Burn (Coca-Cola) – Ride
- Samsung – Redneck Hunter Goes to Jail
- Domino’s Pizza – Domino’s Pulling the Cheese
- PepsiMax – Diner 2PointZero
- California Skateparks – World’s Largest Skateboard Disaster
- Harold B. Lee Library – New Spice/Study Like a Scholar
- HP – Hit Print